Congratulations, M-W.com! You finally got rid of the dull blue border (remember?). The new design is definitely cleaner and easier to read.
One interesting challenge of note: since the content is just definitions, the interior pages tend to be very short. This reduces the amount of space between the 5 ads, the banner ad in the header, the two boxes in the right rail, the skyscraper in the left, and the banner in the footer. This is a pretty standard way sites have of increasing their number of ad impressions. Normally, pages with this many ads are naturally vertical, placing a comfortable space between the ads. This is not the case on M-W.com. I find it distracting. I know they need to make their money to keep the site free, but I wonder why they can’t eliminate at least two on the interior pages, so that the content isn’t overwhelmed by the flashing and the blinking. Isn’t the priority here to service the written word?
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jaketbrooks posted this
